With over one billion active users, Facebook is the most popular social media platform used today and the second most visited website. It is a great way to raise brand awareness for your business, drive traffic to your website, and create relationships with your customers. Are you looking for ways to increase the number of
There are two golden rules to be put into action and followed to get more clients to your website. Conversion Rate Optimisation. The process of ensuring that a website design converts visitors on your website into real customers is known as Conversion Rate Optimization (also known as CRO). This process is by far the most
Keywords are words or phrases that are used when people make searches on the internet. When someone enters keywords into the search bar, the search engine will try to match websites and web pages to those specific keywords. Keywords that match with your website content or web page descriptions will be in bold on the
If you’re looking for a professional search marketing company to manage your Pay-Per-Click (PPC) activities, you’re not alone. More and more businesses are turning to search marketing companies to help develop and oversee their PPC campaigns, and the benefits of doing so are becoming increasingly clear. Advanced lead tracking software allows search marketing companies to tell businesses exactly how
Have you ever searched for a business’s hours of operation on Google to find the answer right on the Search Engine Result Page (SERP) without having to visit their website? This is due to structured data, which is also known as Schema markup. What is Schema markup? Schema markup, or schema.org vocabulary, is the language
Good quality web design is an essential for any organisation. Your website is your shop window. It is how most of your would-be customers will get their first glimpse of your business. Having a well designed, good looking website is no longer enough to suffice; you need to guarantee your website is running as a
Now we all know that having a clean, professional and responsive website is important to get potential customers, increase sales and expand your reach. However, a website with strong sales is not limited to its design and features. The following tips and tricks can be used to create a website with integrated search engine optimization
